Monday, September 27, 2010

Tuesday, September 21, 2010

Project 1: Mood poster

Product Poster (Hero Shot)



My design is a dust pan- chopping board. I got this idea from my mum as she told me that she would be much happier if the chopping board had a border around it. This border prevents food from falling off the board when chopping and dicing up the food.
So I thought that it will be good idea to shape the board like a dust pan which will help prevent the food from falling off. This is further emphasised by the handle which makes it easier to lift and then pour into the pot after chopping up.
My product is targeted mainly towards 20-30yo, especially for single ladies who lives in small studios. This is also for people who prefer the convenience of multi-functional tools as it will save both time and the hassle of cleaning up the scraps of the diced food.
For those people, they would prefer to get a multi- functional tool to use since they have to save their space and they don’t need quantities as they live alone.
Also, this particular product helps women who lack cooking abilities to conserve space and time as it can be used as both a chopping board and plate.
The key point I wanted to highlight into this product was enjoyment and convenience, which is represented by the design and ease of the product. The concept of the dust pan was chosen due to its unique look which could appeal to a wide range of people; single ladies in particular.
This chopping board’s main difference in relation to other products is the flexibility of utilising a body used to chop up the food and a compartment which stores the diced up food. So people can simply chop their food and remove the cover to store it into the body. Then you can use the handle of the dust pan shaped board body to pour the food into the pot.

Product's contex of use

Four Pleasure Analysis

Technical Drawing